The Crystal Ball

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Publication Details

Issue: 45

Date

May 1982

Pages

4

American Express is now selling the Sinclair ZX81 computer, the world’s cheapest micro, through the mail, in a brochure inserted into bills sent to credit card customers. This could well become the most popular computer in history, primarily because of its low price ($150) and also because they have been selling extremely well in England. Now the Timex Corporation, sole manufacturer of the ZX81 since its invention, plans an extensive marketing campaign for the computer in the United States.

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